# Marketing analytics

Track and analyze ad campaign performance.

Marketing analytics combines Stripe payment data with Google Ads and Meta Ads data so you can:

- See new customers, subscriptions and net revenue attributed to your campaigns.
- Measure return on ad spend (ROAS) with metrics that account for subscriptions, trial conversions, refunds, and disputes.
- Use an LLM to analyze and optimize your ad performance using [Stripe MCP](https://docs.stripe.com/mcp.md).
- Opt in to send conversion signals back to Google Ads to help improve campaign optimization.

### Join the waitlist

Enter your email to request early access.

```bash
curl https://docs.stripe.com/preview/register \
  -X POST \
  -H "Content-Type: application/json" \
  -H "Referer: https://docs.stripe.com/reports/marketing-analytics" \
  -d '{"email": "EMAIL", "preview": "marketing_analytics_preview"}'
```