Revenue recovery analytics

The revenue recovery overview provides key performance indicators (KPIs), trends, and reports to help you understand how failed subscription payments are impacting your business. This data can be helpful in optimizing your revenue recovery strategy and keeping track of changes in performance.

Key performance indicators (KPIs)

• Failed payments: The volume of subscription payments that failed on the first attempt. Use this metric to identify and monitor the volume of failed payments over time.
• Failure rate: The percentage of subscription payment volume that failed on the first attempt. If your failure rate is high, you can send proactive reminders ahead of payment dates to prevent failed payments.
• Recovered payments: The volume of subscription payments recovered through retries or emails managed by Stripe, as well as other recovery methods you may be using. Monitoring the volume of recovered payments can help you measure the effectiveness of your recovery strategies.
• Recovery rate: The percentage of subscription payment volume successfully recovered by any means after a failure. If your recovery rate is lower than expected, consider turning on Stripe retries and failed payment emails.

Breakdowns

These are specific charts that provide more granular insights on payment failures, recovery methods, and decline codes enabling you to tailor your recovery strategies to fit your needs.

Recovery breakdown

• Not recovered: The volume of subscription payments that failed and could not be recovered.
• Recovered: The volume of subscription payments recovered through retries or emails managed by Stripe, as well as other recovery methods you may be using. Monitoring the volume of recovered payments can help you measure the effectiveness of your recovery strategies.
• In recovery: The volume of subscription payments that have recently failed but are still being retried by Stripe. You’re likely to see payment volume in recovery for the current month and the previous month as the retry window concludes.
• Recovery rate: The percentage of subscription payment volume that is successfully recovered by any means after a failure. You may see a temporary drop in your recovery rate for the current and previous month if not all automatic retries have been attempted yet.

Recovered volume by method

• Retries: The volume of failed payments recovered by Stripe retries.
• Emails: The volume of failed payments recovered by Stripe emails.
• Other: The volume of failed payments recovered by charge attempts made through API or in the Dashboard. Can include third-party email campaigns, in-app flows, other retry algorithms, and other recovery methods.

Failed volume by decline reason

This chart shows you the top five decline codes by failed payment volume. Recognizing the types of decline codes can help diagnose common issues and propose corrective measures to reduce failures. Learn more about decline codes.

Top customers in recovery

This table showcases customers whose payments have recently failed and are still being attempted by Stripe. The table shows the failure amount and how long the subscriber has been a customer. Consider reaching out to these customers manually depending on their value to potentially save revenue.